TREATMENT: Steel Fest
In this post I have addressed the brief, audience, key dates, equipment, budget and legal and ethical considerations.
WHAT IS THE BRIEF?
To create a logo, leaflet, billboard, ticket and magazine
advert to represent Steel Fest - a festival promoting sheffield.
WHO IS THE AUDIENCE?
My audience is mainly female with an age range of 16 to 40.
The audience mainly read books and like geek related things.
KEY DATES FOR EACH KEY MILESTONE
4th December – Final Drafts Deadline
Deadline and 20th December – Final Portfolio Deadline
Deadline and 20th December – Final Portfolio Deadline
EQUIPMENT
Paper, pencil, pencil sharpener, rubber, ruler, printer, Mac, Photoshop, Illustrator.
BUDGET
No budget is needed as all equipment was provided for by college.
BUDGET
No budget is needed as all equipment was provided for by college.
LEGAL AND ETHICAL CONSIDERATIONS
When developing my designs I will ensure that they do not
become offensive or glorify anything such as smoking, drinking alcohol or drug
use. The original image I used was not drawn by me and I tried to find the original artist to ask for permission to use the drawing as part of my work but I could't find them. As a result I went over the image in Illustrator and heavily modified the drawing making my own version.
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